Race to 50 New RSS Subscribers for Succeed @ Email Marketing

Note: Contest now closed. See this post and stay tuned for future details.

I’m excited to announce the launch of a new contest here at Succeed @ Email Marketing. The contest is called The Race to 50 More RSS Subscribers and the winner is going to get a package of free email marketing consultation and services from yours truly. It’s very simple to sign up and get involved, so what are you waiting for?

Here’s the breakdown…

This website is an entirely new venture I’ve created. It’s only been released for an extremely brief amount of time. So far I’ve been happy to receive some very positive feedback on the site and the direction it’s taking.

But, and of course there’s a but, I haven’t been as immediately successful as I had hoped in terms of getting traffic to the site.

Therefore I’ve decided to take matters into my own hands and come up with a new contest for the site: The Race to 50 More RSS Subscribers. As mentioned, the winner is going to get a package of completely free email marketing consultation and services.

Free Email Marketing Consultation Package

Here’s what I’m going to provide to the winner of the contest…

• Evaluation of your most recent newsletters or messages
• Recommendations for changes in the future given in a 1 on 1 phone conversation – or email dialogue if it’s more convenient for you
• One entire newsletter or message of your choice written directly by me for your company
• Evaluation and comparison of results
• Case study of the changes and the results featured on the website

This is literally hundreds of dollars worth of free email marketing consultation, and all you have to do is make a few clicks of your mouse to get yourself involved.

How to Enter the Contest

1. Subscribe to our RSS feed

2. Send me an email immediately afterward with the subject Contest

3. I’ll keep track of my subscriber count and the 50th new subscriber will be contacted with how we can proceed

The only rule is that there is only sign-up counted per person, regardless of how many accounts or computers you use.

I’ll post the winner as soon as it happens and we’ll get started on your free email marketing consultation right away!

Sound good? Then spread the word! Tell your colleagues, coworkers and friends about the contest and get them involved. Good luck!

Email Marketing Tip of the Week – Convert with Landing Pages

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The overlooked element that many individuals, small businesses and nonprofits miss is that you need to optimize your website as well if you want to turn those list members into customers, clients and supporters. This means using specific landing pages for different emails, offers and programs so that when somebody does click through to your site, you are much more likely to reach out to them effectively. Read more

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In a nutshell, it means your HTML email marketing templates, taking advantage of practical layout and design elements that work nearly everywhere else will still not work in the next version of Outlook. Read more

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With data collected by Google Postini and released several months ago, it was revealed that 94% of email messages are SPAM or are treated as such by the recipients of the messages. Let’s think about that for a minute… 94% is a test grade you would hang on your refrigerator for months; 94% means don’t set the alarm because by the time you wake up there’s going to be snow on the ground and you won’t have to go to work; 94% is shockingly close to 100% and that means that if your email marketing program isn’t doing everything correctly, well, you can guess which category your messages are going to fall into.

Here are some factors that may be leading to the messages from your email marketing program being tagged as SPAM along with what you can do to prevent that from happening. Wouldn’t it be great to reside amongst the very happy 6% of messages that are positively received by their intended audiences? Read more

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So instead I’ll be focusing on the strengths of marketing by email even if there is a slumping economy. Alternatively and in other times, your business may be going through its own downward sloping cycle as the economy is doing fine, making marketing by email all the more important. Read more

7 Steps to FTC CAN-SPAM Compliance for B2B Email Marketing

Whether you’re new to the world of B2B email marketing or you’re an old dog looking to learn some new tricks, at the top of your list of priorities has to be CAN-SPAM compliance. Understanding the CAN-SPAM act and what you have to do to abide by it won’t just keep you out of trouble with the law, but it will also enable you to dramatically improve the success of your campaigns. Follow these 7 steps to abide by the FTC CAN-SPAM laws and improve your B2B email marketing. Read more

Email Marketing Tip of the Week – Connecting With Your List

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Some people are at a loss for how to do this but the truth is it shouldn’t be too difficult to change the style and focus of your messages in order to connect with your list at a much more appropriate and effective level. Here are some ideas you can use to reach out to your list more successfully. Read more

6 Ways to Acquire More Email Marketing Leads

All of your success will begin with the quality and quantity (in that order) of your email marketing leads. If you’re struggling with your permission based email marketing campaigns then you need to reconsider everything that you to do acquire your leads. Making a series of small tweaks in every step of the process will lead to major improvements in the effectiveness and power of your campaigns. Read more

To Buy or Not to Buy an Email List for Sale

Considering how easy it is to get your hands on an email list for sale it’s quite tempting to go down that road for many individuals and businesses. However, if you don’t know by now than it’s time to figure it out: buying an email list can have serious consequences in terms of the effectiveness of your campaign, the reputation of your company and your standing with Uncle Sam.

Before you make the leap and acquire an email list for sale, consider these points. Read more

4 Myths About Email Campaign Management

There are a lot of myths circulating out there about email campaign management. They all basically lead to one thing: avoiding it at all costs. Clearly, there must be a better way to go about things. In this article I will debunk 4 myths about email campaign management that will hopefully encourage you to get the ball rolling with your own company or organization. Read more

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