Free List of Email Addresses for Marketing!

August 4, 2009 by  
Filed under Email Marketing Tips

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If you’re looking for a free list of email addresses for marketing, then you’ve come to the right place! It’s time to get that bulk email marketing campaign underway. The beautiful thing is that by acquiring thousands of email addresses at once, your chances for success go through the roof! Would you rather convert 5% of your prospects starting from 100, or starting from 10,000? That’s what I thought. Get your bulk email marketing campaign underway right now with the free list of email addresses for marketing below!

Ahem, if you’re still reading this far and you haven’t caught on, then I’m afraid you’re out of luck. There will be no free list of email addresses for marketing given away here today. But since I have your attention and you’re here on the site, I might as well offer you something else, something far better. Read more

What is Email Marketing; and What it Should Be

July 30, 2009 by  
Filed under Email Marketing Tips, Headline

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Lots of people new to the world of online promotion end up asking, what is email marketing? Well, taken from Wikipedia, email marketing is, “A form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience.” OK, that’s great, but I think just about anybody could have figured out the literal definition of what email marketing is.

More important than that is understanding the answer to the question “what is email marketing?” in the real world. We all receive plenty of email marketing messages each and every day, most of them we lump into the SPAM category. They are wastes of time and space, they slow down and infect our computers, they try to sell us enhancement creams or steal our bank account information and of course they give the rest of us a bad name. Read more

Email Marketing Tip OTW – Connecting with Social Media

July 23, 2009 by  
Filed under Email Marketing Tips

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In this email marketing tip of the week, I want to talk about effectively connecting your email marketing campaign with your social media strategies. The two don’t have to be separate, discontinuous entities and in fact to maximize the success of both, they shouldn’t be. However, just quickly throwing out a link at the bottom of your email mentioning Facebook or Twitter isn’t enough. (Andrew at The Scrappy Email Marketer does a great job at pointing out some corporate blunders in this exact realm.)

In this email marketing tip the point I’d like to drive home is that you can take this on from two approaches. Read more

7 Steps to FTC CAN-SPAM Compliance for B2B Email Marketing

June 15, 2009 by  
Filed under Email Marketing Tips

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Whether you’re new to the world of B2B email marketing or you’re an old dog looking to learn some new tricks, at the top of your list of priorities has to be CAN-SPAM compliance. Understanding the CAN-SPAM act and what you have to do to abide by it won’t just keep you out of trouble with the law, but it will also enable you to dramatically improve the success of your campaigns. Follow these 7 steps to abide by the FTC CAN-SPAM laws and improve your B2B email marketing. Read more

6 Ways to Acquire More Email Marketing Leads

June 5, 2009 by  
Filed under Email Marketing Tips

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All of your success will begin with the quality and quantity (in that order) of your email marketing leads. If you’re struggling with your permission based email marketing campaigns then you need to reconsider everything that you to do acquire your leads. Making a series of small tweaks in every step of the process will lead to major improvements in the effectiveness and power of your campaigns. Read more

To Buy or Not to Buy an Email List for Sale

June 5, 2009 by  
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Considering how easy it is to get your hands on an email list for sale it’s quite tempting to go down that road for many individuals and businesses. However, if you don’t know by now than it’s time to figure it out: buying an email list can have serious consequences in terms of the effectiveness of your campaign, the reputation of your company and your standing with Uncle Sam.

Before you make the leap and acquire an email list for sale, consider these points. Read more

Be a Do It Yourself Email Marketing Hero in 5 Steps

June 4, 2009 by  
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Just how exactly do you go about being a do it yourself email marketing hero? Well if you’re a real hero, you have to be aware of the evil forces working against you. Let’s see here: your marketing budget is small; the economy isn’t operating anywhere close to 100%; people are becoming increasingly more frustrated with email messages and SPAM everyday; some of your competition might have a head start on you with their online presence…

Sheesh! That’s a lot of evil forces trying to hold you back. Even Batman only has two, maybe three, to deal with per movie. The good news is, it’s not too late to throw on your own cape and become a do it yourself email marketing hero! Read more

Email Marketing Programs – What’s the Difference?

June 4, 2009 by  
Filed under News and Resources

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If you think that all email marketing programs offer the same services for the same price, well, you are sorely mistaken. There are literally over 100 different email service providers, and there are legitimate differences between them that help differentiate some as the top dogs and others as the laggards or worse, as black hat operations. Use this guide to help you differentiate the various software and service options you have at your disposal. Read more

Difference Between Autoresponders and Email Marketing Opt In

June 4, 2009 by  
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Do you know the difference between an autoresponder and an email marketing opt in? Many people wrongly categorize them as being the same thing. There is some overlap between the two, and you may find integrated services that perform both options. However, they are two different services which are used for sometimes different reasons. Read more